Tuesday, August 19, 2008

$100 for SEO Articles: How to Become a Highly Paid SEO Copywriter

SEO copywriting is very lucrative -- if you know how to get the most from your writing skill. The following happened to me recently, which proves this point:

$100 Per SEO Article; $50 Per SEO Article; $40 Per SEO Article

On Friday, August 8th, I opened my inbox and had an order for two SEO articles, 500-600 words: $100 each. On Wednesday, August 13th, I logged into my PayPal account and a client had pre-paid for a $50 article (350-450 words). On Tuesday, August 5th, I negotiated a $40/article rate (400-450 words) for three articles with a client.

SEO Copywriting Advice: How to Get the Most for Your Skill

As many of you know, when I first started out as an SEO copywriter, I charged $25 per article. For some clients, I still charge that. But, as I’ve gotten busier, my rates have steadily increased because it’s about maximizing my time to make the most.

SEO Copywriters: How to Hang Onto a Client When You Increase Your Rates

The one thing about working for money as opposed to passive income (which my ebooks provide) is that when you don’t work, you don’t get paid. Once my rate SEO writing rate increase went into effect, I had one client who kind of balked.

I patiently explained to him that while I was very glad to have him as a client and would hate to lose him, to grow my SEO copywriting business, I had to spend my time where it made the most money for me. I told him how I routinely put in 10-16 hour days and how I needed to still be able to make a living, but also have a life. I pointed out to him how a rested writer was a sharp one (adding a little humor never hurts).

As a business owner (he owns an internet marketing firm), he understood. And, I managed to retain him as a client -- although he orders fewer articles and blog posts. One thing I like about SEO writing clients is that they tend to be business owners, or account executives at marketing firms who understand paying for quality.

Explaining to my client why I was raising rates -- and appealing to him on a level that all business owners can understand (profit and time management) -- allowed me to keep him as a client.

Getting to the $100/Article Mark & How It’s Affected My SEO Copywriting Business

SEO Copywriting Average Article Rate: I average $40-$50/article now.

SEO Copywriting Marketing Results: When I market, I bring in fewer clients, but have actually managed to increase my hourly rate (this is how I chart what I make).

SEO Copywriting and Turning Down Work: I’ve turned down more work from potential clients who want to negotiate below what I think my time is worth. One of the reasons it’s easy for me to turn down work is that when I’m not working on client projects, I’m working on my ebooks. So, when I take into account what I would be making versus what I could be doing with that time (ie, building passive income via my own informational products), it’s a no brainer.

Inkwell Editorial Now Has an Affiliate Program: Did you know that if you sign up, you can get all of Inkwell Editorial’s ebooks on freelance writing for one low price ($39.95)? You can! It’s a limited time offer, so check out the details.

In tomorrow‘s post, I’ll divulge how I got to the $100/article mark-- and point out some things I did along the way that can help you get there too.

Yuwanda Black, Publisher
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1 comment:

PALS said...

Wow! That is awesome. I hope you will tell us how did you get your first client. I want to get my first client too. Hope i could get one.

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